(NASHVILLE, TN) — During the Cattle Industry Convention in Nashville earlier this month, we had a chance to sit down for a number of conversations with the team at Certified Angus Beef. We talked the overall Angus brand and state of the industry with Certified Angus Beef President John Stika. We discussed surprises and expectations for the cattle markets in 2026 with Paul Dykstra, Director of Supply Management & Analysis, Certified Angus Beef. And we got insights on how producers earn a Targeting the Brand™ logo, a clear signal that cattle meet the Certified Angus Beef ® brand’s baseline genetic recommendations, with Kara Lee, Director of Producer Engagement, Certified Angus Beef. You can learn more from Kara’s recent Working in Balance article as well.
John Stika- Certified Angus Beef President
Paul Dykstra- Director of Supply Management & Analysis, Certified Angus Beef
Kara Lee, Director of Producer Engagement, Certified Angus Beef
