Bismarck, N.D. – May is Beef Month, and the North Dakota Beef Commission (NDBC) is engaging consumers across the state through schools, retailers, healthcare professionals, and industry organizations.
To kick off Beef Month, Executive Director Nicole Wardner spoke at the North Dakota Association of Meat Processors Conference, sharing consumer insights and connecting with industry professionals.
Over 90 schools applied for Beef Month Toolkits in April and will feature beef on their menus throughout May. School food service teams received kitchen utensils and educational materials to support learning and engagement around beef.
Select grocery stores are participating in Beef Bingo, a month-long promotion encouraging consumers to add beef to their meal plans. Completed Bingo cards can be submitted via QR code on the card. The card is also available through NDBC social media channels.
Registered Dietitian Bridget Bullinger will speak at the North Dakota Academy of Physician Assistants Conference, focusing on beef nutrition. Beef-focused educational toolkits will be available to healthcare professionals in attendance.
The NDBC will once again host “Grilling with the Governor” at the State Capitol, serving lunch to state employees. Staff and volunteers will be at the Fargo Marathon, hosting a refueling station for runners and distributing educational materials to more than 16,000 runners, spectators, and volunteers.
Social media channels will highlight agricultural and family and consumer sciences classrooms that applied for Beef Mini Grants supporting instruction in beef production, nutrition, and culinary skills.
The NDBC will continue its outreach and engagement efforts into June with additional programming planned. About the North Dakota Beef Commission
The North Dakota Beef Commission works on behalf of beef farmers and ranchers across the state to grow demand for beef. By focusing on consumer trust, education, promotion, and research, we connect people to beef and the families who raise it. Learn more at www.ndbeef.org.
