St. Croix Falls, Wisconsin – The Potato Sustainability Alliance (PSA) is pleased to announce the addition of two new members in the first quarter of 2026, further strengthening its commitment to advancing sustainability across the potato value chain. Joining PSA are SQM Specialty Plant Nutrition as an allied industry member, and the North Carolina Potato Association as a state grower organization member.
These new members represent key segments of the potato industry – from regional grower leadership to global agricultural innovation – and reflect the continued momentum behind PSA’s collaborative, data-driven approach to sustainability.
About PSA’s newest members:
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SQM Specialty Plant Nutrition – As a global leader in plant nutrition and specialty fertilizers, SQM brings expertise in innovation and sustainable inputs that support efficient, responsible crop production. Their participation strengthens PSA’s ability to engage allied industry partners in advancing measurable outcomes. |
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“Joining the Potato Sustainability Alliance is a concrete way to continue advancing our commitment to a more sustainable, productive, and responsible agriculture,” said Doug Snyder, Strategic Marketing Manager, North America for SQM Nutrition. “Potatoes are a strategic crop globally, and we believe that collaboration with growers, industry, and experts is key to driving better practices, more efficient use of resources, and increasingly precise plant nutrition. Being part of this alliance allows us to contribute our expertise while also continuing to learn alongside a community that shares a common vision for the future of the sector.” |
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North Carolina Potato Association – The North Carolina Potato Association joins PSA as a new state grower organization member. Representing 16 growers with a legacy dating back to 1928, the Association has long supported collaboration and growth within the potato industry. North Carolina’s short but impactful growing season plays a key role in filling supply gaps across the U.S. and Canada, with approximately 75% of production serving the chip market. The Association also works closely with state and national partners to promote North Carolina potatoes and strengthen market opportunities for growers. |
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“We are so pleased to become a member of PSA,” said Matthew Luks, Executive Director of the NC Potato Association. “The NC Potato Association sees the importance of aligning with PSA to support the advancement of the U.S. potato industry through responsible, responsive, and thoughtful approaches to the changing needs of agriculture.” |
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PSA membership includes growers, processors, buyers, and industry partners working collaboratively to define, measure, and improve potato sustainability. Through initiatives such as the annual PSA On-Farm Assessment and the implementation of third-party verification, PSA provides credible data and insights that drive continuous improvement for potato growers. As PSA continues to expand its membership, the organization remains focused on its vision of being the leading resource for potato sustainability, grounded in transparency, collaboration, and measurable impact. “PSA continues to grow because organizations across the potato value chain see the value of working together,” said John Mesko, CEO of the Potato Sustainability Alliance. “Welcoming SQM Specialty Plant Nutrition and the North Carolina Potato Association expands our ability to share knowledge, measure progress, and accelerate meaningful outcomes for growers and the broader industry.” Companies interested in learning more about the benefits of PSA membership can contact John Mesko at mesko@potatosustainability.org or visit potatosustainability.org/join- |
